Friday, 16 November 2012

Day 10.8: Planning - Movie Posters

As previously mentioned upon Day 3: Research into Technical Aspects ~ Movie Posters
I researched two different movie posters from the genre of movie I am creating, Crime/Comedy.
     Both of these posters that I reviewed had similar conventions, such as; Both posters contain the two main actors as the main aspect of the poster, this allows for the viewer to instantly recognise who the main starts of the movie are  and to relate it to other movies of the genre as most crime/comedy posters follow this convention.
   Both posters also contain the date of release for the movie on the lower section of the poster, this is because it is a major part of the advertising and should be the last thing the viewer of the poster remembers, which is why it is at the bottom.
  Another similarity between the two posters is that they both contain a caption under the movie title showing what other movies have been directed by the directors of the movie, this allows for the viewers of the poster to instantly recognise any movies noted without having to do any research.
  The final similarity between the two posters is that both of the actors in each poster have their names above their heads, this allows for the viewer to instantly recognise the actors and make them want to see the movie more. With famous names like Ben Stiller and Simon Pegg, it makes the movie more attractive to those who weren't as interested in it as other viewers.

For this reason, the Movie Poster that I will be creating will attempt to follow these conventions, I will include the two main actors as framing to the title of the film which will be located above them. I will also include the actors names above their head so that they can be recognised instantly by the viewer of the poster and allow for it to be more accessible.
       I will also include a caption underneath the movie title that will be a small brief phrase about the movie that I will be creating, this will give the viewer of the poster a brief understanding of what the movie is and what it is meant to be.
     To allow for the viewer of the poster to be able to understand the context of the movie the background of the poster will be a Police Station, similar to how the Hot Fuzz movie poster is set in the countryside to allow the viewer to imagine the scene for themselves. This will allow for the poster to be more accessible.
    Following the rule of thirds I will include the date of release for the movie in the lower section of the poster, this will allow for it to be the last section that the viewer focuses upon and allow for them to easily allow to memorise the date of realise.
    I will use a longshot on the two main actors within the film poster, this will allow me to maximise the amount of space on the page that they will fill up, as they are not well known actors compared to Ben Stiller and Vince Vaughn they will need to leave an impression on the viewer as to why they should see this movie.
     The colour scheme I will use on the movie poster will be based upon Blue/White, I have chosen these colours as they are highly associated with the police as blue is the colour of the sirens and costumes where as white is the colour association with peace and protection, allowing for the viewer to recognise the context of the movie poster.
    The House Style Text I will use for the movie poster will be the text of the bands logo who created the soundtrack of the film, this will allow for the viewer to instantly recognise the soundtrack of the film and could attract a larger audience due to the text font style.
   I will use the rule of thirds in the movie poster that I am creating which will allow for the viewer to easily recognise and establish what the movie is and what the poster is, similar to the Hot Fuzz movie poster that I have reviewed.

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